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How to Use the AI Calling Program - Industry Personas Training

The AI SDR Training Program is designed to help SDRs practice prospecting and roleplay in a realistic, low-risk environment. This tool allows you to call AI “prospects” who act like real decision-makers across multiple industries.

You’ll get experience:

  • Delivering your pitch clearly and confidently

  • Handling objections naturally

  • Asking and answering questions effectively

  • Setting meetings with decision-makers

The goal is to improve SDR confidence and effectiveness before speaking with real prospects.


How It Works

  1. Click the link for the industry you want to practice with.

  2. The AI prospect will introduce themselves, stating their name and title. This helps you know who you are speaking with.

  3. The AI will randomly select from 4 different personas/titles within that industry, so each call is different.

  4. Practice your script, handle objections, and attempt to book a meeting.

  5. If handled well, the AI may agree to a meeting 50–75% of the time.

  6. If the AI is not convinced, it may ask you to send information via email, reinforcing real-world scenarios.

Note: We are currently exploring how to load these AI prospects into the platform as actual contacts, so future sessions will include both roleplaying and hands-on practice in the system.


Industry Examples & Titles

1. Education

  • Principal

  • Superintendent

  • Curriculum Director

  • IT Director

2. Medical

  • Chief Medical Officer

  • Director of Operations

  • Finance Administrator

  • IT/Clinical Systems Manager

3. Manufacturing

  • Plant Manager

  • COO

  • Procurement Manager

  • Quality Director

4. Finance

  • CFO

  • Compliance Director

  • VP of Operations

  • Risk Manager

5. Sales

  • VP of Sales

  • Sales Manager

  • Revenue Operations Leader

  • Enablement Leader


Links for Roleplaying by Industry


Tips for Effective Practice

  • Treat the AI prospect like a real decision-maker.

  • Listen carefully to their questions and objections.

  • Adapt your pitch to their title and industry.

  • Aim to set a meeting, but if asked to send information via email, respond professionally — this is part of the training.

  • Rotate industries and personas for variety and skill building.


Expansion & Feedback

  • If you would like other industries added, or have suggestions for improving the training, please let Paul Ballweber or your manager know.

  • Regular use of this tool will increase your confidence, objection handling, and meeting booking success on real calls.


Added 09/2025